Commercially produced and sold e-books are usually intended to be read on dedicated e-readers.
The main reasons that people are buying books online are prices, comfort and selection process.
Notwithstanding that most people appreciate higher regular "bricks & mortar" bookshops, "yet almost every single one of us is buying books online".
Based on this information it is almost certain that the e-publishing will soon overtake traditional publishing.
E-book reading is increasing in the US; by 2014 28% of adults had read an e-book, compared to 23% in 2013.
This is increasing because 50% of American adults by 2014 had a dedicated device, either an e-reader or a tablet, compared to 30% owning such a device by the end of 2013.
The idea of the e-reader viewing e-books came to Bob Brown after watching his first "talkie" (movie with sound).In 1930, he wrote a book on this idea and titled it The Readies, playing off the idea of the "talkie".In his book, Brown says movies have outmaneuvered the book by creating the "talkies" and, as a result, reading should find a new medium: "A machine that will allow us to keep up with the vast volume of print available today and be optically pleasing".Although Brown came up with the idea intellectually in the 1930s, early commercial e-readers did not follow his model.Nevertheless, Brown in many ways predicted what e-readers would become and what they would mean to the medium of reading.In an article Jennifer Schuessler writes, "The machine, Brown argued, would allow readers to adjust the type size, avoid paper cuts and save trees, all while hastening the day when words could be ‘recorded directly on the palpitating ether.’" He felt the e-reader should bring a completely new life to the medium of reading.